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Busy is Not a Badge

People tend to think that busy is a good thing, but that's not always the case.

9/1/2025 | The Monday Minute

Next up from The Monday Minute...

Clarity Beats Motivation

Motivation comes and goes — but clarity sticks.

Retention is Greater Than Acquisition

If you want sustainable growth, focus less on getting attention… and more on earning trust.

Branded Merch Changes Behavior

Can a t-shirt really change behavior? What about a water bottle, notebook, or hoodie?
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Reboot Your Focus

You're not lazy, you're overstimulated.

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Picks of the Week

IdLine

IdLine is this week! Allie’s fave is coming up, comment with your top choice!
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