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Good vs. Bad Ads; Distributors Squeezing Suppliers

Kirby's book revised; Beyond relationships; What to look for in a supplier.

3/3/2017 | Kirby Hasseman, Bill Petrie, UnScripted

Industry educators Kirby Hasseman of Hasseman Marketing and Bill Petrie of brandivate discuss a variety of hot­-button industry topics in this weekly “talk show” column brought to you by Bay State Specialty. Click on the graphic to hear their “UnScripted” conversation.

Next up from UnScripted...

Pop-in Sales Calls; Plastic Bag Bans

Managing Multiple Big Projects; Most Difficult Things for Salespeople; Best Rock Debut Album and more.
Kirby Hasseman, Bill Petrie

Content Marketing: What Works, What Doesn't?

Content creation struggles;
Kirby Hasseman, Bill Petrie

From Music City: Super Bowl Recap; Team Loyalty; Commercials

In case you missed it, here's a re-broadcast of Bill and Kirby's live podcast from Nashville, which originally aired on Monday.
Kirby Hasseman, Bill Petrie
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